LONG BEACH, CA: With a theme like "Honoring Generations,
Uniting Families, Celebrating Cultures", the LPS
annual convention held at the Long Beach Convention
Center on March 1-2 was deemed a smashing success. On
March 1, over 150 youths, 18 years and over were treated
to a three-hour cruise with Indian food and entertainment.
Due to limited capacity on the cruise, an overwhelming
number of youths were not able to join their friends.
LPS officers have taken note of this and will hire a
bigger boat in the future. Others enjoyed a welcome
reception with dinner and entertainment on March 1 at
the above venue. Unfortunately, there were no activities
planned for young adults between the ages 15-18.Sunday
March 2 was an important day for Leuvas from Surat,
Navsari and Valsad districts of south Gujarat, as they
gathered in business attire to witness the lamp lighting
ceremony and opening of the general session.
Harshad Patel, Chairman and Hasubhai Patel, Co-Chair
of the convention welcomed all and thanked all the silver
sponsors, namely, Aahoa, Accor, Guest Supply, Haven
Trust and State Bank of Texas. They were also very happy
to see over a thousand people attend this two-day convention
and said that LPS is heading in the right direction.
Hiten Bhutta, CEO, CGS Infotech, who has thousands of
clients in 40 countries, gave a powerful presentation
of Technology Plus - Role of Technology in Hotel success.
He spoke in Gujarati and first explained what LPS means
to him: "Love, Power & Service. Most management
theories about hospitality will say that Customer is
King and, therefore, treat the guest like king,"
said Bhutta. He discussed techniques and tools to create
and implement winning technology strategy.
However, very few hoteliers understand the enormous
impact of Internet and emerging technology on their
success. In his lecture, Bhutta discussed three major
technologies that will impact the hotel industry. They
are: SEO, PPC & Email Marketing; Social Media Optimization;
Second Life and Hotels in virtual world.He showed a
PowerPoint presentation of the importance of the internet
to the hotel industry citing that over 86 percent of
all travel and vacation research is now done online
and over 50 percent of all travel reservations are done
online and there are three main opportunities that online
sales present:Incremental revenues, reduced cost of
sale, enhanced brand loyalty and client relationships.
He emphasized that reviews written on properties should
be taken very seriously. These Travel-Generated Content
(TGC) refers to all travel-related and blog entries
posted on the Internet for fellow travelers to read.
Reviews are permanent and negative reviews should be
taken very seriously. Experts agree that the content
is not only being read, but it also has become a trusted
resource that travelers rely on during their purchasing
process.
TGC is more trusted than professional travel reviews
and these reviews create a brand, not a franchisor.
Also, all hotels should create their own review section
on their hotel website.Niraj Baxi introduced the next
speaker - Babu Suthar - eminent educationalist - Univ.
of Pennsylvania. Suthar spoke in Gujarati about what
forms a language. "It is spoken, understood, written
- languages of the world are dying and Gujarati needs
to survive" said Suthar. With a PH.D in Gujarati,
he has published a literary magazine in America.
Hindu philosopher, spiritual leader, motivational lecturer,
author of motivational books, Munelal Maharaj of Trinidad
was called upon the stage to enlighten the audience.
He is a familiar face to many as he has addressed at
other LPS gatherings. Munelal's advice to all was to
be humble, simple and to be a person that god wants
you to become. Meditation is important in one's life
and explained what spirituality is and how to differentiate
spirituality and religion. Going to temple does not
make one a spiritual person.
He said that smiling is a way of expressing spirituality.
"Start your day with positive feelings and don't
compare yourself with others. You're unique and dynamic.
To be spiritual is to be humble. Help others progress
and make time for yourself. Harmonize with your family
and remember, meditation prevents medication,"
said Munelal.AAHOA board member Dharmesh Patel of Atlanta
introduced AAHOA Chairman Dilip "Danny" Sardar.
Sardar elaborated on this year's theme. He said LPS
is our forefather's gift and how this generation should
unite and make it stronger.
"We should protect, promote and preserve our assets
and our culture" said Sardar. He also pointed out
that networking is important and for all to get involved
with LPS.Last speaker of this session was Sitanshu Yashachandra,
winner of the Padmashree, highest Indian civilian honor.
He echoed the same thoughts as other speakers and urged
all to preserve the Gujarati language and culture.Following
a scrumptious lunch prepared by Jay Bharat, the adult
Leuvas dispersed to attend the breakout sessions which
included topics like:Yoga and improving Life - presented
by Munelal Maharaj Ayurveda - The road to perfect health
- by Kanuja Champaneri, Legal and tax service tips -
by The Chugh Firm; Preserving, Protecting, Promoting
family wealth - by Mayur Dalal of Legacy Group; Young
Leuvas had sessions catering to their needs such as:
University Admission. SAT, Essays, University Prep Preparing
for College, Young adults Mixer for ages 18-28 onlyMany
decided to check out the tradeshow, which had over sixty
vendors showcasing hotel goods to jewelry and clothing.
Children were treated to a clown show and a magic show.Evening's
program, emceed by Kalpana Patel and Hasubhai Patel,
started with cultural dances performed by young Leuvas.
Also, the new LPS board of directors and the new executive
committee was announced. For a list of this, log on
to leuvapatidarsamaj.com.Outgoing President Bhagubhai
Patel, gave his final address by first inviting all
the volunteers on stage. He lauded major LPS milestones
accomplished in his tenure.
These includes, establishing a Call Center and an Educational
Foundation in public charity, holding successful golf
tournaments in Atlanta, GA and Baha, Mexico, a Volleyball
tournament in Houston, TX, having two regional conferences
in India and over seventeen in the US, adding 300 plus
lifetime members and 800 plus annual members, reopening
the LPS office in Nashville, TN, which had been shut
down for the past four years by appointing Ravindra
Dave as the National LPS Manager and making the Leuva
community magazine (Leuva Connection) the best magazine
ever for this community generating maximum revenue in
his tenure of 18 months.For incoming President Dahyabhai
(DV) Patel, this was a proud moment as he announced
that as the eighth LPS President, he is the fourth from
Nashville, TN area.He will serve for 16 months after
which former AAHOA Chairman, Mukesh Mowji, will takeover
for a one-year term. Patel's goals are many, namely:1.
Enhancing the LPS website by adding sections that address
legal matters, such as immigration and business laws,
a section that discusses emerging health issues, and
a more elaborate Youth E-Letter,2.Making Leuva Connection
self-sufficient, making 1,300 lifetime members by 2009
and 1700 lifetime members by 2010,3. Holding over fifteen
regional conferences all across the Americas and to
encourage more participation from Virginia, Missouri,
Alabama, Kentucky and other areas where LPS has not
traveled before, 4. To raise more money for the scholarship
foundation from $350,000 to $500,000 and to raise the
principle to $1,5m., 5. Holding golf tournaments and
getting all of the 51 Board members involved in different
committees.
"The first order of business includes a two-day
strategy-planning meeting in Nashville. Together with
my executive committee, we will come up with our term's
goals and goals for the next 5 years. As part of the
strategic planning meeting, we will be implementing
some new Policies and Procedures. First, as officers
for LPS, one must be able to commit at least 100 days
of service and be able to fund their own travel (up
to $5000.00).
They must also attend 66% of LPS events. We will also
be implementing a high-level plan to elect and/or select
Area Representatives," said Patel. He also is seeking
suggestions on how to get more involvement from young
professionals. Lastly, he thanked his family for their
unwavering support.The night concluded with entertainment
by Mazar.
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